Best Projects 2023: The Bedrock, Office/Retail/Mixed-Use Winner

By Lloyd Whittington – Editor in Chief, Triad Business Journal

Nov 13, 2023

Triad Business Journal continues the rollout of our 2023 Best Commercial Real Estate Projects today with the Office/Retail/Mixed Use category, which was won by the The Bedrock in High Point.

Inmar Intelligence’s new headquarters space in downtown Winston-Salem was the runner-up in the category.

We’ll reveal the winners and the runners-up in one of the seven categories each weekday until Nov. 24, when the project winners will also be featured in the CRE Awards print edition that publishes that day.

The winners and runners-up were selected by TBJ from projects that received their certificate of occupancy in 2022.


Winner, Office/retail/mixed-use

Why selected: The $15 million, 54,000-square-foot mix of office and retail space is part of plan conceived by the developer, called the Outfields, surrounding the 4,800-seat Truist Point Stadium. The three-story building is intended to be the rejuvenation of a long missing downtown culture for High Point — previously known solely for its successful furniture market. The building architecture, while new construction, is designed to reflect the nearby structure of the neighboring historic Congdon Yards. Some 217 jobs were created for construction, with 179 permanent jobs now housed in the building.

Date of completion (certificate of occupancy):  May 2022

Location: 275 N. Elm St., High Point 27262

Project owner/developer: Elliott Sidewalk Communities

General contractor: Kirkland Inc.

Architect: Hord Coplan Macht, Baltimore, Maryland, with Freeman Kennett of High Point

Engineer: Civil/landscape engineer: Stimmel Associates; structural engineer, Morabito Consultants; mechanical, electrical and plumbing engineer, Veteran Design & Consulting Inc.

Highlights of the project: The building, including 36,000 square feet of office and a 14,000-square-foot food hall, is designed to appear to be a historic renovation and hence help to initiate a new downtown district that once was a large hosiery factory district. The adjoining Plaza to the Bedrock links Main Street, The Bedrock, and the stadium main entrance gate. The hardscape there emulates an Argyle sock pattern once made here, an homage to history while also pointing to the unique future merging old, new, and innovation. The Bedrock aims to unify history, create attractive new office space, and help with other projects to bring about a 365-day-a year live-work-play environment.

Challenges overcome to complete this project: The largest challenge to the building was starting construction immediately before the Covid-19 pandemic. As steel went up for the structure, the pandemic was just beginning, spelling trouble for office leasing. Working with the city and broker, heavy marketing had secured tenants that will have the property 100% occupied by May 2024.